# oddsekspert.dk

> OddsEkspert.dk er Danmarks største odds-fællesskab siden 2013. Vi leverer fodboldstatistik, kampanalyser, odds-sammenligninger og ekspert spilforslag. Drevet af Norden Media Group ApS (CVR 45048330).

## About

OddsEkspert er en dansk odds- og sportsbettingplatform grundlagt i 2013. Platformen dækker fodboldstatistik fra 100+ ligaer via Sportmonks API, inkl. Superligaen, Premier League, La Liga, Bundesliga, Serie A, Ligue 1, Champions League og Europa League. Vi tilbyder kampoptakter med odds, H2H-statistik, holdopstillinger og forudsigelser. Alle anbefalede bookmakere har dansk licens fra Spillemyndigheden.

## Publisher

- **Company**: Norden Media Group ApS
- **CVR**: 45048330
- **Address**: Njalsgade 21 F, 2., 2300 København S, Denmark
- **Founded**: 2013
- **Markets**: Denmark (oddsekspert.dk), Sweden (oddsekspert.se), Norway (oddsekspert.no)

## Authors

- **Steffen Fonvig** — Chefredaktør & Sportsanalytiker. News, match previews, blog, industry analysis.
- **Daniel Nielsen** — Bookmaker-ekspert & Value-analytiker. Bookmaker reviews, comparisons, value-betting content.

## Content Types

- **Match Previews**: AI-assisted and editorial match analysis with odds, H2H stats, lineups, and predictions
- **Betting Tips**: Expert tipster community with tracked performance (ROI, win rate, units)
- **Bookmaker Reviews**: Licensed operator reviews with ratings, pros/cons, and welcome offers
- **League Pages**: Standings, top scorers, fixtures, and statistics for priority football leagues
- **Team Pages**: Squad, form, fixtures, and betting statistics per team
- **Blog**: Editorial articles on betting strategy, odds analysis, and football news

## Key Pages

- Homepage: https://oddsekspert.dk/
- Match previews: https://oddsekspert.dk/fodbold/kamp/{match-slug}/
- Tips: https://oddsekspert.dk/odds-tips/
- Bookmakers: https://oddsekspert.dk/danske-betting-sider/
- Bonuses: https://oddsekspert.dk/odds-bonusser/
- Blog: https://oddsekspert.dk/blog/
- Leagues: https://oddsekspert.dk/fodbold/liga/
- Today's matches: https://oddsekspert.dk/fodbold/kamp/
- Teams: https://oddsekspert.dk/fodbold/hold/
- Authors: https://oddsekspert.dk/forfattere/
- About: https://oddsekspert.dk/om/
- Responsible gambling: https://oddsekspert.dk/om/ansvarligt-spil/
- Editorial policy: https://oddsekspert.dk/om/redaktionel-politik/
- Review methodology: https://oddsekspert.dk/om/anmeldelsesmetode/

## Data Sources

Match data, odds, lineups, standings, and statistics are sourced from the Sportmonks Football API via the Betformatics data pipeline. Data is updated in real-time during live matches and refreshed every 5 minutes for upcoming fixtures. AI match previews are generated using OpenAI and reviewed by editorial staff.

## Feeds

- RSS: https://oddsekspert.dk/api/rss
- Sitemap: https://oddsekspert.dk/sitemap.xml

## Do Not Use

- /admin/ — Internal administration area
- /api/ — Backend API endpoints (except /api/rss for RSS feed)
- /auth/ — Authentication flows
- /user/ — Private user profiles and settings